MODULE 1 (INTRODUCTION TO DIGITAL MARKETING)
- Introduction
- Offline marketing Vs Online Marketing.
- Channels of Digital Marketing
- Traffic Sources
MODULE 2 (WEBSITE PLANNING AND CREATION)
- How To Choose a Domain
- How To Purchase a Domain Name and Hosting
- How To Install WordPress on Hosting
- Site Not Secure Error – How To Resolve
- Build a Professional Website in WordPress
MODULE 3 (SEARCH ENGINE OPTIMISATION / SEO)
- How Search Engines Work
- On Page SEO
- Off Page SEO
- Technical SEO
- Local SEO
- Types of Keywords Using For The Industry
- SEO Tools
- Relevant Content Checking Tools
- Google Search Console
- Do Follow Links Vs No Follow Links
- Build Backlinks
- Link Building Social Bookmarking
- Link Building Directory Submission
- Guest Posting
- Video SEO
MODULE 4 (GOOGLE ANALYTICS)
- Google Analytics Introduction
- WordPress Integration
- View and Filters
- Creating Goals In Analytics
- User Management
- Google Analytics Reports
- Google Analytics Certification
MODULE 5 (GOOGLE ADWORDS)
- Google Ads Introduction
- Google Ads Account Creation
- Google Ads Terms
- Search Ads Campaign Structure
- Search Ads Strategy
- Keyword Planner Tool and Research
- Types of Keywords
- Bidding Option
- Display Ads Creation
- Display Responsive Ads
- Gmail Ads
- Youtube Ads
- Shopping Ads
- Remarketing Ads
- Ads Conversion Tracking
- Google Ads Certification
MODULE 6 (SOCIAL MEDIA MANAGEMENT)
- Twitter Marketing.
- Twitter Research
- LinkedIn Marketing
- Instagram Marketing
- Instagram Post Types
- Tumblr Marketing
- Youtube Marketing
- Zapier Tool
MODULE 7 (CONTENT MARKETING )
- Content Marketing Introduction
- Content Marketing Strategies
MODULE 8 (FACEBOOK ADS)
- Facebook Ads Introduction
- Successful Ads on Facebook
- Creation of Facebook Page
- Ads Account Creation
- Facebook Ads Objective
- Audience Research
- Audience Insights Tool
- Facebook Pixel
- Facebook Ads Strategy
- Custom Audience For Ads
- Facebook Campaign Ads Structure
- Facebook Ads Campaign Creation
- Facebook Remarketing Ads Creation
MODULE 9 (LEAD GENERATION CAMPAIGN)
- Lead Campaign For B2B
- Lead Campaign Tools For B2B
- Lead Campaign For B2C
- Sales Funnels
- Lead Nurturing
MODULE 10 (MOBILE MARKETING)
- Introduction
- Mobile Marketing Strategies
MODULE 11 (EMAIL MARKETING)
- Introduction
- Email Marketing Software
- Types Of Emails
- Email List
- Sending Automation Mails
- Build Form
MODULE 12 (ONLINE REPUTATION MANAGEMENT)
- Overview Of ORM
- Tools For ORM
- How to Handles Reviews
MODULE 13 (AFFILIATE MARKETING)
- Introduction To Affiliate Marketing
- How To Sell The Affiliate Product
- How To Make Money From Affiliate
View this Course
Certified
You have 
