[Mobile SEO] How to Optimize for Mobile: The CRAFT of Mobile SEO

Discover the art of optimizing your website for mobile devices, improving user experience, increasing organic traffic, and elevating visibility. Stay at the forefront of the ever-changing digital landscape by mastering top-notch strategies and techniques for mobile SEO.

Who is this course for?

The insights and approaches presented in this course are well-suited for individuals engaged in digital marketing, website development, or SEO. If you're looking to leverage the potential of mobile SEO for enhancing user experience and driving organic traffic, this course holds significant value for you.

What you'll learn?

Uncover the systematic approach to optimizing your website's visibility and performance on mobile devices. Acquire key strategies within CRAFT framework, ensuring a strong connection with your target audiences step by step.

Course Outline

1. Introduction to the Course
The landscape of web access and business connectivity has been transformed by mobile devices. Throughout this course, you will acquire essential tools and tactics to keep your website optimized for mobile users.

2. Lesson 1: Understanding Mobile First Indexing
Delve into the concept of mobile-first indexing in this lesson and learn how to confirm your site's presence in Google Search Console's Mobile First Index.

3. Lesson 2: Exploring Mobile SEO
Discover the nuances of mobile SEO in this lesson, understanding why it necessitates prioritization. Explore its impact on user experience and organic traffic to enhance your online visibility.

4. Lesson 3: Evaluating the Value of Your Mobile Audience
Before delving into mobile SEO optimizations, learn a crucial step: assessing the value of your mobile audience. Uncover two key indicators to gauge this opportunity.

5. Lesson 4: Executing Mobile First Optimizations
Unlock the secrets of preparing your website for mobile users with this lesson on mobile optimization. Crystal introduces her CRAFT framework for implementing a seamless mobile experience.