Course Name: Business Analytics

Pre-requisite: MS-Excel Basic Knowledge

Duration: 40 - 45 Hrs.

Learning Objectives:

At the end of the course, students will be able to:

1. Understand the concepts of Business Analytics
2. Understand the analytics applications in different areas like Marketing, Finance, and HR etc.
3. Apply the data analytics skill using MS Excel
4. Create visualizations using Tableau

Course Outline

1. Introduction to Business Analytics
2. Business Analytics Application Areas
3. Descriptive Analytics
4. Predictive Analytics
5. Statistical Modelling
6. Introduction to Tableau
7. Data Visualizations using Tableau
8. Customer Analytics
9. Marketing, Finance and HR Analytics
10. Web and Social Media Analytics
11. MIS, Business Intelligence and Data Warehousing
12. Case Studies based on real life scenarios

Prepared by: Sonali Kulkarni

Course Name: Business Analytics

Pre-requisite: MS-Excel Basic Knowledge

Duration: 40 - 45 Hrs.

Learning Objectives:

At the end of the course, students will be able to:

1. Understand the concepts of Business Analytics
2. Understand the analytics applications in different areas like Marketing, Finance, and HR etc.
3. Apply the data analytics skill using MS Excel
4. Create visualizations using Tableau

Course Outline

1. Introduction to Business Analytics
2. Business Analytics Application Areas
3. Descriptive Analytics
4. Predictive Analytics
5. Statistical Modelling
6. Introduction to Tableau
7. Data Visualizations using Tableau
8. Customer Analytics
9. Marketing, Finance and HR Analytics
10. Web and Social Media Analytics
11. MIS, Business Intelligence and Data Warehousing
12. Case Studies based on real life scenarios