Topics Covered: SEO Training Module

Introduction to Search Engine Optimization (SEO).
Internet marketing
Web Promotion
How to create Website Home page
What is Search Engine Optimization?
How to Use Search Engine Optimization
Generate Traffic to your page
Introduction to Social media marketing
Need of Search Engine Optimization
Site Design & Development – SEO Factors

On Page Optimization

Titles
Heading Tags in Contents
Link Title Tag
Description
Meta Tags
Keywords
Content of webpage
Keyword Analysis
Keyword Proximity
Keyword Density
Internal Link Building
Internal Link Structure
Image Alt Tags
Header Keyword Optimization
Footer Keyword Optimization
Logo Optimization
Robots file
Anchor Text
Page URL renaming/re-writing
Webmaster tools
Web Page Size
Web Page Weight / Rank

Off Page Optimization

Submission to search engines
Directory Submission
InBound Links
Blog and Article writing
Forums and social media optimization
Video Optimization
News and Press Relaease
Article Submissions
Directory Links
Search Engines
Social Bookmarking
Social Networking
Press Release
Classifieds
Viral Marketing
Free Backlink Creation
Blog Creation
Submit Blog
Create Webpages
Email marketing
Attractive Designs and Patterns
Content Writing and Copyrighting
Call to Action
Copyscape and Duplicate Content Issues
SITE MAPS
XML Sitemap
Regional + Local + International

Google Webmaster Tools

Introduction to Google Webmaster Tools

Adding your website

Search queries

Links to your website

Keywords

Internal links

Crawl errors

Google Analytics Introduction

What is Analytics?

Importance of Analytics for Business

Popular Analytics Software’s

Key Performance Metrics [KPI] in Analytics ○ Visits and Users ○ Time on Page / Site ○ Bounce Rate ○ Exit Rate ○ Conversion Rate Engagement

Introduction to Google Analytics

Installing Analytics code in site

Analytics account structure

Real Time Reports

Settings in Analytics 

Social Media Marketing

Introduction to SMM 

What is Social Media?

SMM Vs. SMO

Benefits of using SMM

Social Media Statistics

Why use Social Media Marketing

Social Media Strategy

Impact of Social Media on SEO 

How to USE Paid Tools.

AHREFS(or) SEM R+ Word Ai + Airticle Forge ,Etc…