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With more and more people getting on their smartphones and tablets, Mobile Marketing is on a rise! Statistics show that soon India will lead the world in app market. In the past few years, communication through mobile has increased by over 500%, further leading to more frequent online searches. Mobile Marketing simply...

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Web Analytics is a process of measuring and analyzing web traffic that a particular website receives. It is a very useful way of collecting, measuring, analyzing and finally reporting the web traffic information in order to get useful insights, increase visitors, and take effective decisions based on these metrics. For...

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In today’s digital world, we assume that anyone can write an email. Isn’t it? We all send and receive quite a few emails every day. However, to your surprise, even today, very few professionals know how to compose emails effectively. Yes, writing an email is an art in itself and requires a certain degree of creativity,...

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Running a business is never easy. You could have a great idea, great product or service but that's not enough. You could also be great in doing what you offer, but that may not translate into successful business venture and that includes training or teaching business. Most often then not, the people who get successful...

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