ZenWays

Hi everyone. I am  BE(Mechanical) + MBA(marketing and Systems) with 9+ years in traditional marketing. Due to a road mishap in 2017 I had to quit my job and presently doing tuition jobs at home. Can I move on to digital marketing at this age (36)? Would be my past experience be of any help? Your reply would be of immense help. Thanks in advance.

Hi Avijit,
Hope you have recovered well from your mishap. As far as digital marketing is concerned, it has no barriers in terms of age and education. Anyone and everyone can learn digital marketing at any age. So it can be an excellent idea to explore opportunities in digital. As far as your prior experience is concerned, your degree can support your decision as you have done M.B.A in marketing. As far as your job-experienced, if you look out for opportunities in the same industry, it may come handy to you and can be considered by the organisation.
Apart from the regular job, digital has a great opportunity as a freelancer. You can take specific projects from some useful freelancing websites and work as per your convenience.
I hope this helps!

Hi Chandan,
The answer is BIG, YES!
Affiliate marketing is an integral part of digital marketing and has emerged as a new field to earn through a digital medium with no or very less cost. With the right efforts, you can make good money using affiliate marketing. A lot of online material is available to learn affiliate marketing.

Which is the best way for an entrepreneur to learn programming for his venture if he is keen to make a website and a mobile app?

There are a lot of things to be done in order to start a company, and hoping that you have completed all the legal formalities, you can start with the basics of HTML-> CSS->Bootstrap-> Basics of JavaScript-> jQuery. Then decide upon the stacks by reading tech blogs. When you have decided the stack then learn the same. After you are done with learning the critical part is deployment and choosing a vendor for that, for starter you can use Heroku and mLab and when the business is mature then move to AWS or Azure other related services. Hope that this helps you.